Appearance
Notifications
Tapidu supports automated, immediate, and scheduled push notification campaigns.
Admin Inbox
The admin header includes an attention bell for open Alerts and internal operational messages. It is separate from customer push campaigns.
The attention dropdown can show:
- current operational Alerts, such as store setup issues or TapiCube problems
- support ticket replies and status changes
- business application approval or rejection updates
- store notices that affect the signed-in user's stores
- platform or system messages that need admin attention
Open Alerts and unread messages appear in the bell count. Use the dropdown for quick triage, open Alerts for condition-based issues, or open Inbox to search recent messages, filter unread/read items, mark items as read, and jump to the relevant support ticket, store page, or application area. Clicking an unread Inbox item from the bell marks it as read before opening the target record.
Use the Inbox for admin workflow awareness. Use campaign logs when investigating customer push notification delivery.
Automated Notifications
Tapidu can notify customers about points, reversals, achievements, newly affordable rewards, QR visits, WooCommerce activity, business application decisions, support updates, and claim outcomes.
Campaigns
Platform admins can target global, store, or specific customer audiences. Store owners and managers can target their store subscribers and behaviour-based segments.
Store subscribers are customers who have earned points or interacted with that store through NFC taps, QR visits, or connected WooCommerce orders.
Behaviour segments can include:
- customers inactive for a configured number of days
- customers close to earning their next reward
- store subscribers with push notifications enabled
Specific email targeting should remain platform-admin-only.
Manager Limits
Platform settings control how many campaigns managers can send per store within rolling 24-hour and 7-day windows. The composer shows these limits before sending.
Managers should see plain-language limit guidance before sending so they understand why a campaign might be blocked.
Logs
Notification logs show campaign content, timing, delivery state, aggregate outcomes, and provider errors without exposing push tokens.
Scheduling
Scheduled campaigns recalculate behaviour-based audiences when they send. This keeps recipients current if a customer earns points, claims a reward, or becomes inactive after the campaign was scheduled.
Writing Good Notifications
Good messages are:
- short
- specific
- useful to the customer
- connected to a store or reward
- respectful of frequency limits
Avoid sending generic “come back soon” messages too often.